Blog
From Franny
Franny writes about starting Baked by Franny and what goes into the cakes.
19 October 2026
The Bride Who Will Fuss Over the Wedding Cake, Rather Than Her Dress
Why a bride who fusses over her wedding cake is thinking about her guests, what the cake means, and who she trusts to make it.
3 October 2026
The Wrong Customer Will Never Appreciate the Work Behind the Scenes
Why the work behind a custom cake is easy to miss, and what Franny has learned about the clients who value it.
26 September 2026
I Became An Entrepreneur By Deciding To Become One
How Franny ended up starting Baked by Franny, after a career in communications and the arrival of her baby.